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Project Management is Strategically Underutilized by Companies. Why?

In this eye-opening segment from "Future of Work 2.0," Idris and Ross tackle the critical issue of project management's strategic underutilization in the corporate world. They delve into the reasons behind this phenomenon, sharing insights from their extensive experience in the field and discussing the potential consequences for the profession. This conversation is a must-watch for project management professionals seeking to elevate their strategic impact within organizations. Tune in to understand how to break through the barriers limiting project management's role and ensure its alignment with strategic business objectives.

Key Takeaways:

  • Strategic Underutilization of Project Management: Ross and Idris discuss how project management is often seen merely as a tactical function rather than a strategic partner, limiting its contribution to achieving broader business goals.

  • Need for Early Involvement: They emphasize the importance of involving project managers early in the strategic planning process to ensure projects are aligned with the company's strategic objectives and to maximize their impact.

  • Facing the Threat of AI: The conversation also highlights the urgent need for the project management profession to evolve beyond tactical roles, as AI begins to automate many operational tasks, further emphasizing the importance of strategic engagement to remain relevant and valuable.

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